 |
|
Rochester Initiative offers an easy and economical way
to reach thousands of System i buyers and decision makers.
Since we also sell directly to the industry we have an
understanding of how you can best reach your marketing
goals. |
|
 |
|
| Circulation: |
Our database
is comprised 26,346 System i professionals who have
purchased training products from us, opted-in for
technical download privileges at our site or received
product updates and technical downloads. These System
i professionals have subscribed to industry magazines
or newsletters, attended System i trade shows and
conferences or purchased System i related products
from our partner sites. |
|
|
|
|
| A
look at our opt-in database: |
|
|
|
 |
|
|
|
| Email
Marketing Services |
|
|
|
| Email
Blasts
- Reach buyers and specifiers with your stand-alone
email message. |
$225
CPM |
|
| |
| Custom
E-mail Specifications / Requirements |
|
| •
|
HTML
Version of email approx. 600 pixels wide. |
|
| •
|
SPECIAL
NOTE: All graphics and links must
be
"absolute links" to your website
/ server. |
| •
|
Date
/ Time: Email will be sent at your
specified
time and date. |
| •
|
Unsubscribe
/ Removal information will be added
by Rochester Initiative |
| •
|
NOTE:
Link tracking / click throughs are not
provided.
Advertisers wishing to track links must
build tracking
into the URLs within their emails. |
|
| •
|
Text
Version of email (No formatting, No Bold,
No Italics etc.) must include full URL links
(not
embedded links). |
| •
|
Subject
Line for email (avoid words that trigger
spam filters like FREE, NEW etc.) |
| •
|
2
or 3 Email Addresses for testing |
| •
|
Send
Materials for email (zipped or stuffed
to prevent file corruption) |
|
| Please
send email materials to: webmaster@Lab400.com. |
|
IMPORTANT
NOTE: All Email Blast Materials
must be received by
12:00 noon (Pacific time) one week before
the scheduled email broadcast. |
|
|
|
For
more information on Custom Email Services contact
Kathryn
Johnson.
Tel: 760-476-3700 (8:30 am - 4:00 pm Pacific Time) |
|
|
|
|
| More
Advertising Options |
|
|
|
| Banner Ads |
Ad
Size |
Rate |
3X |
6X |
|
|
| Homepage (Top) |
650 pixels width by
90 pixels height |
$750
per month |
– |
– |
| |
|
|
|
|
| Homepage (Bottom) |
650 pixels width by
90 pixels height |
$750
per month |
– |
– |
| |
|
|
|
|
| Training Catalog (Ad appears at the bottom
of all catalog pages) |
650 pixels width by
90 pixels height |
$750
per month |
– |
– |
| |
|
|
|
|
| Downloads Page (Top) |
650 pixels width by
90 pixels height |
$375 |
$350 |
$325 |
| |
|
|
|
|
| Vendors Notebook (Top) |
650 pixels width by
90 pixels height |
$375 |
$350 |
$325 |
| |
|
|
|
|
| |
|
|
|
|
| Mechanical
Specifications for Ad Graphics: |
|
|
|
|
|
Image File Format: JPG or GIF
File Size: 20 K (20,000 bytes) or less is
ideal for static (non-animated) images.
Animated GIF files are acceptable, but file size
should be no more than 40 K (40,000 bytes). |
| |
|
|
|
|
| |
|
|
|
|
| HTML (supplied by advertiser)
may include text, graphics and link. Do not use
too much text. The message should be clear and direct.
(Splash Page will redirect visitor to Lab400 homepage
after 12 seconds) |
| |
|
|
|
|
| |
|
|
|
|
| Vendors Notebook |
|
Rate |
|
|
|
|
| 200 words with logo and link with
front page listing |
$200 |
– |
– |
| |
|
|
|
|
Display Advertisers get
a Free listing in the Vendors Notebook |
| |
|
|
|
|
|
|
| |
Contact
Kathryn Johnson
Tel:
760-476-3700 • Kathryn.Johnson@Lab400.com
(8:30 am - 4:00 pm Pacific Time) |
| |